**Non-Elastic Phone Grip & Finger Holder - Small, Lightweight, Discreet Phone Loop Strap for Secure One-Handed Use - Perfect for Running, Driving, and Everyday Phone Handling (Bloom)**

I’ve been purchasing from Phone Loops for some time now, and continue to love Phone Loops and purchasing them for almost every phone case that I purchase; so nothing made me happier than when they started selling on Amazon and offering Prime shipping. That meant being able to purchase a case locally, and having a Phone Loop for it within a day or two. Sometimes I’ll purchase cases from manufacturers that take a couple of weeks to ship; which in that case I would order directly from Phone Loops since they sell the Loops for less on their site, have more options, and will usually offer bundling discounts and free shipping when buying a few (just keep in mind that they ship from Canada and can take up to two weeks to arrive - so that’s where it’s worth paying a bit more for Prime). Anyways, as someone who takes a lot of pictures with my phone and who usually has a dog with me, these Loops have been true life savers (phone savers, really). Before Phone Loops I would end up dropping my smartphones and shattering the screens (or phone, if it was made of glass), so I heavily depended on either the warranty on the device for a repair/replacement and/or on having a big ugly and bulky phone case. There’s also all the times when I’ve been close to dropping my phone into water or off a cliff - no longer the case. With a loop on my phone case I’ve taken my phone on every hiking trip, jumped off planes (skydiving), taken it on rock climbing adventures, white water rafting, and other adventures without having to worry about dropping my phone. For those claiming that Pop Sockets are better, not going to argue with you, Pop Sockets are awesome and have saved me multiple times; but, I just find that with a Phone Loop I have a tighter hold on the phone. With a Pop Socket, I have dropped phones because of my dog pulling me; never with a Phone Loop. In fact, I have a Pop Wallet on one my cases (pictured), and that case also has a Phone Loop on it. With all that said, Phone Loops are not perfect, they have to be replaced every few months. I have never had one snap or lose the adhesive; but, like any fabric, they age and start looking old and dirty (you can see some aging on the pictures I posted). On a really thin case, or a case designed to tightly hold the phone, it may make it harder to get the phone into the case; but even with something as minimal as the carbon fiber LaterCase, I can still use a Phone Loop and snap the phone safely into the case - it’s just a matter of making sure that the Phone Loop does not overlap (the LaterCase is the center case in the images). Another con, is using it with clear cases, where the adhesive part can look a bit unattractive (as seen on the pictured cobalt case). There’s also the argument or making this at home and saving a lot of money, and that’s a legitimate point - you are paying for nothing more than a piece of ribbon with adhesive on it. Personally, as someone who just doesn’t have ribbon or adhesive sitting at home, and as someone not interested in buying more ribbon and adhesive than I need, I’m fine paying Phone Loops. As previously mentioned, I have never had their product snap, rip, or lose stickiness on me; so I trust whatever materials they are using over something I could use at home. Finally, they have some pretty cool designs, and if you visit they’re site they tend to introduce special designs throughout the year (not all make it on Amazon, unfortunately).I also just realized how much I’ve typed over a piece of sticky ribbon :-)...so in short, highly recommend it, it’s a must if you do anything adventures (including dog walking), and it will save your phone!!It's definitely more orange than red. Over time it started to whiten at stress areas. It works well but not cute on clear cases because of how it looks inside.My Mom only has use of her right arm. She is bed-bound, under constant care. She uses her phone all the time for communicating and for playing games. She can't sit up for long. We have bought numerous possible solutions to hold the phone in easy reach for her at a good angle, but nothing has worked.This strap isn't the perfect solution. She's still damaging her hand using the phone one-handed for hours every day. But it still makes a huge difference, to the point that once she started using it she declared she couldn't use the phone without it. We got her a new phone recently, and needed another strap for the new case. Although I linked this as the strap she liked, my brother got her an elastic silicone one. She very rapidly asked for this non-stretchy one again, so I got it to her asap. She's very pleased with it.This is the one! Pop sockets and those little ring holders always made my fingers hurt after awhile. You know you get sucked down that rabbit hole watching TikTok or Facebook or YouTube. Well this gives your fingers that relaxed hold. You don’t have to grip it or worry about dropping your phone it won’t stretch out. The sticky stuff . It HOLDS. And you can peel it off and adjust it to the tightness you like. I have repositioned mine several times and it holds like day 1. Totally recommend.The adhesion is REALLY sturdy, and bc of that (with the Apple iPhone cases especially & their almost suede fabric on the inside) you cannot move it & re-place it more than 1-2x before it loses that adhesive. So plan carefully where you want to put it so that it doesn’t cover the speakers or the charge input. I wasn’t as careful with mine and placed the bottom in the center, like an idiot. ? when I put the case back on the phone I realized it covered the charge area & I had no choice but to try & move it. I didn’t get it very far but at least it doesn’t block the charge now.It did go all the way across the vertical height of my iPhone 12 Pro Max case, but I didn’t love the diagonal look (going kind of sideways from the left of the charge port to the top) so I looped it through the camera hole instead which also gave the ribbon more give & allows me to put 4 fingers through it.The ribbon is NOT really stretchy, at all. It’s like a thick hair ribbon or craft ribbon. So make sure you figure out how much space/room you will tend to want in the opening before you stick it down. I also wouldn’t suggest getting too close to the corners as it doesn’t bend well enough and the phone pops out of the case just a little, periodically, even where mine is (over the bottom left speaker to the left of the charge port). *Shown in the photos* The good news here is that the phone doesn’t pop all the way out of the case bc of this, but that corner protects the phone a couple millimeters less than the other corners where the ribbon isn’t near them.One downside I hadn’t considered is that with it installed vertically, turning my phone & using it sideways/horizontally is more awkward than holding it vertically in some instances. So it took some getting used to.Overall I actually really like it, aside from me not choosing a spot on the bottom more carefully when I stuck it down to the inside of the case. I’ve had it about a week now. The two things I always disliked about the Popsockets is that the phone didn’t lay flat on a table & it can with this, and 2) the Popsocket couldn’t hold the weight of the Plus or Max sized iPhones in the “stand” position, and my fingers would cramp up using the popsocket grip for too long. The ribbon is more comfortable, and it goes in my pocket or purse easier, but there’s still no stand option.Some give & take, but ultimately this is probably exactly what you expect it to be. It feels pretty sturdy after installed properly too. Not a bad option! I’m happy with it, but realize maybe not everyone will like its extreme simplicity.It is a piece of ribbon with adhesive on each end. It is not elastic and does not work for intended purpose. An elastic band would be more effective. Regret this purchase after trying to use for 4 days.Wow, I must say I was surprised upon arrival. With all the good reviews, I thought I finally found the perfect thing, and at a great price. Now, $9 isn't expensive, but when all you get is a piece of ribbon, it's crazy! This can be made for a few bucks with dollarama stuff. It's a piece of ribbon, with double sided tape on it. Can't comment on how well it worked because I am sending it back. It's not what I thought it was nor what I need. It has no flexibility at all, you'd be better off wrapping an elastic band around it!It’s basically a ribbon with some sticky tape on it. The ribbon doesn’t even have any elastic in it. Don’t bother!A strip of material with a bit of double sided tape on each endI've been using phone loops for years . Just a shame amazon don't stock all the designs. These straps are long enough to fit a Samsung s10+ and still a perfect fit for my new s21. They make holding uour phone so much easier and the fabric is so strong they always last until i upgrade